News

Mastering the Fusion of Heritage and Modern Tec...

As a master pattern maker with over two decades of experience on the factory floor, I’ve seen countless silhouettes come and go. However, few models in recent years have achieved...

Mastering the Fusion of Heritage and Modern Tec...

As a master pattern maker with over two decades of experience on the factory floor, I’ve seen countless silhouettes come and go. However, few models in recent years have achieved...

The Art of the Retrofuture: A Master Pattern Ma...

The sneaker industry is a bridge between heritage and the horizon. As a factory director and master pattern maker with over two decades of experience on the production floor, I’ve...

The Art of the Retrofuture: A Master Pattern Ma...

The sneaker industry is a bridge between heritage and the horizon. As a factory director and master pattern maker with over two decades of experience on the production floor, I’ve...

The Evolution of Technical Runners: A Deep Dive...

The footwear industry is currently witnessing a massive resurgence in technical "dad shoes," and few brands navigate this space as masterfully as ASICS. As a pattern maker and factory director...

The Evolution of Technical Runners: A Deep Dive...

The footwear industry is currently witnessing a massive resurgence in technical "dad shoes," and few brands navigate this space as masterfully as ASICS. As a pattern maker and factory director...

The Master’s Perspective: Engineering the Ronni...

As a factory director and pattern maker with over 20 years in the footwear industry, I’ve seen countless "retro" releases. However, the recent reveal of the Ronnie Fieg x ASICS...

The Master’s Perspective: Engineering the Ronni...

As a factory director and pattern maker with over 20 years in the footwear industry, I’ve seen countless "retro" releases. However, the recent reveal of the Ronnie Fieg x ASICS...

Master’s Craft: Why We Are Reimagining the nonn...

As a factory director who has spent over 20 years behind a pattern-cutting table in Jinjiang, the "Shoe Capital of China," I look at footwear differently. When I read about...

Master’s Craft: Why We Are Reimagining the nonn...

As a factory director who has spent over 20 years behind a pattern-cutting table in Jinjiang, the "Shoe Capital of China," I look at footwear differently. When I read about...

From the Factory Floor: Breaking Down the Kith ...

As a factory director and master pattern maker with over 20 years in the footwear industry, I’ve seen thousands of collaborations come across my cutting table. But when Ronnie Fieg...

From the Factory Floor: Breaking Down the Kith ...

As a factory director and master pattern maker with over 20 years in the footwear industry, I’ve seen thousands of collaborations come across my cutting table. But when Ronnie Fieg...